Do you want to “Unleash your potential?”

Why does so many phony self-improvement workshops and seminars claim to “unleash your A” where A can stand for anything, be it potential, leadership, hidden talent… blah blah blah?

Well, this is to protect itself.

Since most people who had to cough up 4 or 5 digit figure for these workshops obviously has intelligence level bordering on that of an ant’s, it goes without saying that they have no potential, leadership, etc to be unleashed and the workshop doesn’t really have to do anything except talk crap.

Meanwhile, those who attended the workshops but (obviously) did not benefit could not complain. Imagine the following conversation:

“Why didn’t I turn into a millionaire after spending $10000 for your “Unleash The Businessman in you” workshop?”
“Because apparently it turns out that there is nothing in you. Sorry, we can help you unleash, but it appears there is nothing for us to unleash.”

This system works very well, as only those who are dumb enough to cough up the money for such a workshop would often be those who has nothing latent to unleash, so the scam works.
Looking at the other angle, the speakers at the workshop who had “made their fortune” further proves their own success by learning large sums to unleash something that doesn’t exist.